About your business
One or two lines, the way you'd explain it to a customer.
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Referrals, Instagram, Google, paid traffic, nobody knows for sure? Tell me how they find you.
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Average ticket, or what a customer spends with you over time. A rough number works. It helps me show on the call the return the site needs to deliver.
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About the site we will build
The more context, the better. Is a launch, campaign or event driving that date? Tell me.
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It helps me show up to the call with a proposal sized for where you are right now.