AD
Confidential Product Design · Dev · AI · 2026

ADASH

Year 2026
Service Product Design + Dev + AI
Stack React · TypeScript · Vite
Deliverable Custom SaaS dashboard

The client ran their entire marketing and sales operation across four tools that never talked to each other. Meta Ads in one place, CRM in another, content in Google Drive, reports in Excel. Buying decisions depended on data that always arrived late. The problem was never a lack of information. It was the lack of one unified view.

Client Confidential
Stack React · TypeScript · Vite · Claude AI
Integrations Meta Ads · Google Ads · Kanban CRM
Scope UX research, product design, full-stack dev, built-in AI
app.adash.com.br
ADASH: main dashboard interface
The Scenario

Four
tools.
Zero
visibility.

The team burned hours every week just consolidating information across platforms. Reports arrived late, decisions ran on stale data. We could have wired up a few APIs and shipped a generic panel. That was the fast path. Instead, we mapped how the operation actually worked: how the team thought, the order they made decisions in, the terms they used day to day. ADASH was built around their logic, not the logic of the tools they already had. That difference separates a dashboard people use from one they call the wrong tool a month later.

app.adash.com.br/performance
ADASH: performance panel with paid media data
What we solved

Everything the
operation
needed.

01

Unified dashboard with real-time Meta Ads and Google Ads data. No exports, no spreadsheet in between.

02

Kanban CRM wired into the sales pipeline. A view of the full funnel without switching tools.

03

Content calendar with publishing management and per-channel status, inside the same environment.

04

AI agent that answers questions about account performance based on real data, no manual chart-reading required.

05

Automated PDF reports generated straight from the platform, carrying the client's brand. No manual exports.

app.adash.com.br/crm
ADASH: kanban CRM module tied to the sales funnel
MODULE 01

Performance

Meta Ads, Google Ads, and funnel metrics in real time.

MODULE 02

CRM

Kanban sales pipeline with history and automations.

MODULE 03

Content

Editorial calendar per channel with status and approvals.

MODULE 04

QG Agent

AI that analyzes the data and answers questions about account performance.

MODULE 05

Reports

Client-branded PDFs generated straight from the platform.

Results

The whole operation
in one place.
Decisions in
minutes.

What used to take hours of manual consolidation now happens in under 20 minutes. The team stopped opening four tools to make one decision. The full funnel, media spend, and editorial calendar now live on a single screen. The AI agent removed the report-reading step: you ask, it answers based on the account's real data.

5 integrated modules
3 media platforms connected
3 wks from zero to live
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